Product Designer

London-Based End-to-End Designer: Data & Conversion-Driven, User-Centered, + I Can Code Too 😉

UX + UI + Front-end

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Clients I’ve worked with..

Chemical symbol for oxygen with subscript two in dark blue color.
Santander logo with a flame-like symbol above the company name in red and black colors.
The logo of Waitrose & Partners, featuring the name in large green letters with a small daisy above the letter 'i' in waitrose.
Text that reads 'A GREAT PLACE TO EAT, SHOP, AND PLAY IN LEBARA' with the word 'LEBARA' in large blue font.
A black and white photograph of a man in a suit, standing behind a podium with a microphone, giving a speech.
Pink and black HubBox logo featuring a hexagon with a smaller hexagon inside, and the text 'HubBox' below.
The image shows a logo with the text 'JOHN LEWIS & PARTNERS' in black outlined letters on a white background.
Black logo with the lowercase letters 'bsi' in white inside a rounded square tilted at an angle.
Black and white logo with the word 'asko' in stylized lowercase letters, with a circular design element integrated into the letter 'a'.
Microsoft logo with four colored squares in red, green, blue, and yellow, next to the word 'Microsoft' in gray text.

Agencies I've worked with..

Logo with the text 'KIN+CARTA' in bold black font, separated by a pink and red plus sign.
A bear standing next to a small human figure with the letters 'VCCP' underneath, set against a yellow background.
Abstract colorful wavy lines with a gradient effect on a light background.

Great State

The word 'Collective' in black text on a white background.
Text logo saying "Like a Digital" with "Like" in teal and "Digital" in dark blue.

Some of my work

Pink and black logo for HubBox, featuring a hexagonal shape and the text 'HubBox' underneath.

SaaS Startup | London, UK

Illustration of a person with a headset and tablet pointing at a digital map showing multiple location pins. The map is on a screen with the text 'Pickup software for online retailers.' In front of the screen are three cardboard boxes with handling symbols.

Created a demo checkout highlighting HubBox software's functionality within an online retailer's checkout. Also, enabled users to filter displayed locations based on specific attributes.

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Logo of Waitrose & Partners with the word 'RAPID' in large bold letters.

E-commerce delivery

A person in black shorts and a black jacket holding a Waitrose shopping bag, standing next to a brick wall and a cargo bike on a sidewalk.

The service enables customers to have up to 25 grocery items from a choice of more than 2,000 products, delivered to their home or office, within two hours or less or on the same day.

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Black silhouette of a medieval knight holding a sword and shield, with a castle in the background.

Portals & Dashboards

Two soldiers in camouflage gear aiming rifles in a dark setting, with a text overlay that says 'Discover my benefits.'

Worked on 2 tools that help service professionals (Royal Air Force, Marines, Army & Navy) to determine the benefits and allowances they may be entitled to, and allow them to check their exact eligibility for some of them.

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Fintech, Mobile App, Banking

Sandman logo with a red flame-like icon and the word 'Sandman' in red text.
A dark-skinned hand holding a red credit card above a stack of gold coins on a light background.

Optimised loan application journeys, Mobile app product discovery flows, Online Banking & chat 2FA user journeys.

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Green background with text 'Waitrose & Partners' in dark green font.

E-commerce, Web & App

A man in a high-visibility vest is opening the fridge door at home, reaching for a bottle of milk inside.

Waitrose is the first UK supermarket to deliver groceries inside customer's homes and put them away while they are out.

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B2B, Dashboards, regulatory services

Logo with the lowercase letters 'bsi' inside a tilted black square.
A tall office building at night with a dark blue sky in the background, displaying a sign that reads 'bsi'. Text on the image says 'Digital Transformation (Medical devices)' with symbols indicating certifications.

Worked on SaaS Dashboards, Design systems and optimised content-heavy user journeys.

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Close-up view of the LE BARA logo with black background and bold blue lettering.

Telecom, App & Web

A young woman with long blonde hair smiling and looking to her left, holding a LEBARA SIM card in her right hand and a LEBARA prepaid card in her left hand, with an escalator in the background.

mobile virtual network operator business model. Lebara Mobile provides pay-as-you-go and contract-based mobile SIM cards.

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Ways I can help you

I design and build digital products.

Product design

- UI/Visual Design

- Visual Identities

- Responsive & Mobile

- Brand guidelines

UX/Interaction design

- Wireframing, Prototyping

- Usability Testing(A/B, MV)

- UX Reviews, Iterative, IA

- Customer journey mapping

Circular pattern of small squares fading from purple on the left to orange on the right.
A stylized, abstract leaf-shaped graphic with a gradient fill transitioning from pink to purple.

Workshops

-Requirements gathering

-Information architecture

-Stakeholder management

-Design thinking

Development

-HTML, CSS, Bootstrap & JS

- CMS (Wordpress, Squarespace, Webflow)

-CRM (Salesforce)

Stylized abstract graphic with horizontal bars in shades of blue and purple.
A series of nested circles with a light green and yellow gradient background.
View my process

LET'S HIT THE GROUND RUNNING 🚀. | OPEN TO WORK. |

LET'S HIT THE GROUND RUNNING 🚀. | OPEN TO WORK. |